Hello there,

I’m Lan.

A designer who can build. A curious mind, drawn to everyday problems and thoughtful solutions.

A little about me
Lan smiling beneath blooming cherry blossoms
A little more about me.
Vietnamese roots. A life in the Netherlands.Follow my journey ↗

A little about how I think

An eye for the details.
A habit of trying things.

I’m a Vietnamese product designer based in the Netherlands. My work spans fintech and B2B SaaS, where a small decision in a flow or a design system can make a complicated task feel much simpler.

I like working through those decisions: what someone needs to know, what can wait, and what happens next. I want the things I make to look good and feel easy to use.

Lately, I’ve been building apps of my own, too. Learning Dutch and keeping a photo diary have become starting points for things I can design, build, and use. Working with AI tools helps me try ideas out and learn from what actually happens on screen.

That mix of observing and making has been with me for a while. It started with art, grew through living in different places, and still shapes the way I approach a new problem.

A few places. A wider perspective.

My journey, so far.

Different places. The same curiosity.

Vietnam · Where it started

The roots of it all.

I grew up here and taught art to children with special needs. Teaching made me more patient and attentive to the different ways people express themselves.

Vietnam 1 / 3
Lan exploring an art gallery
An afternoon with art
Lan looking out over the mountains
Mountains beyond the camera roll
Lan in the mountains in Austria
A moment in Austria
Lan walking through a cobbled town square
A walk through the old town

Away from the screen

The little things.

A few things we could talk about.

Always up for a good conversation over matcha. And yes, I’ll happily defend it.

A good idea or a matcha? Let’s talk

How that shows up in my work

Explore selected projects